Creating AI Agents for Sales
A Guide to Boosting Revenue
Let’s start with a simple illustration.
Imagine you’re running an e-commerce store that’s doing well, but managing support and sales inquiries is chaotic. One customer wants recommendations for the perfect Christmas gift, another is asking about shipping times, and a third is stuck at checkout. Your support team is drowning in requests—everyone is overwhelmed.
Time is ticking against you—if you resolve these pending inquiries, you’d turn these prospects into sales. But there you are, running a real risk of losing your customers to competitors (who will be happy to welcome them, by the way).
So, what do you do? How do you bring order into this chaos?
Well, running a successful business is much more than building a great product. You need the right tools to help you put that great product in the hands of your customers. This is why a lot of businesses are rapidly embracing AI sales agents to keep their support and sales operations running smoothly.
Now, if you’re not familiar with what an AI sales agent is, that’s okay. In this piece, we’ll be covering everything you need to know about AI sales agents and how to build and deploy your very first AI sales agent.
What Are AI Sales Agents?
At its core, an AI sales agent is an AI-powered digital assistant designed to take sales-related actions in support of your business. Think of it as a reliable, tireless team member who takes on a huge chunk of the heavy lifting within your sales operations.
But what exactly are these “sales actions” that AI sales agents take?
Just take a step back and imagine what your best human salesperson does on a day-to-day basis. They’d probably collect leads, qualify prospects, follow up with potential buyers, answer pre-purchase questions, and ultimately close deals.
Now, picture someone doing all of that, but faster, smarter, and without needing breaks. Can you see the picture? Well, that’s your AI sales agent.
In fact, AI sales agents can take on more than just your typical sales role. An AI sales agent combines the skills of a:
- Salesperson: Recommending products, qualifying leads, and upselling when the timing is just right.
- Customer Support Rep: Assisting customers with common questions, troubleshooting issues, or guiding them through the sales process.
- Checkout Assistant: Ensuring a seamless purchasing experience by addressing last-minute hesitations and completing transactions smoothly.
Now imagine all of these roles rolled into one digital powerhouse. An AI sales agent automates these stacks, streamlining tasks and freeing up your human team to focus on higher-level strategies.
And it doesn’t stop there. Unlike a human, your AI sales agent never clocks out. It works tirelessly—day and night—turning visitors into leads, leads into customers, and customers into loyal fans.
AI Chatbot vs. AI Sales Agent
You’ve probably heard terms like AI chatbot, AI sales chatbot, AI agent, and now—AI sales agent. These terms are often thrown around interchangeably, which makes it easy to blur the lines between them.
But here’s the thing—they’re not the same. While they share similarities, their capabilities differ significantly. Let’s break it down.
AI Chatbot
An AI chatbot is your standard virtual assistant. It’s great for answering FAQs and surface-level interactions, but that’s about where its functionality ends. It’s reactive—answering your questions but unable to go beyond that.
AI Sales Agent
Now, enter the AI sales agent. Unlike the basic chatbot, an AI sales agent doesn’t just stop at answering questions—it acts. Think of it as the next evolution.
For example, let’s say you ask: “Do you have a red shirt in stock?”
A chatbot might reply: “Yes, we do. You can find it on our website here.”
But an AI sales agent takes it a step further. It could:
- Check your size preferences.
- Recommend matching items, like a pair of pants or accessories.
- Add the red shirt to your cart, generate a payment link, and guide you through checkout.
It doesn’t just respond—it makes decisions and takes meaningful actions based on your customers’ inputs and context.
Features to Look For in an AI Sales Agent
Not all AI sales agents are created equal. If you want yours to actually move the needle for your business, there are some must-have features you need to prioritize.
1. AI-Powered Product Recommendations
A sales agent worth its salt should use AI to make smart, context-driven product recommendations. Instead of a generic shopping experience, your customers feel like they’re being guided by someone who actually gets what they need.
2. Real-Time Customer Assistance
A good AI sales agent should step in at the right moment to help customers over the finish line. Imagine a customer being seconds away from hitting “Buy Now” but getting stuck on a payment issue. Without real-time assistance, they might just abandon their cart. But with an AI agent ready to jump in, that friction disappears.
3. Natural Language Understanding (NLU)
The best AI sales agents don’t just respond robotically—they truly understand the nuances of what customers are saying. Good NLU also means handling follow-up questions or vague queries like, “What else do you have that matches this?”
4. 24/7 Availability with Human-Like Responsiveness
One of the biggest advantages of an AI-powered agent is its ability to be available 24/7, delivering fast and accurate responses anytime a customer has a question or concern.
How to Build an AI Sales Agent with Axioma AI
Building an AI sales agent might sound complex, but trust me—it’s easier than you think with Axioma AI. The trick is picking the right tool for your goals.
Step 1: Sign Up and Create Your AI Sales Agent
- Go to Axioma AI and sign up with your email.
- After logging in, head to the bot creator page.
- Click New AI Sales Agent to kick off your journey.
Step 2: Add Data Sources
Your AI agent is only as smart as the data you feed it. You can import product catalogs, return policies, FAQs, and more.
Step 3: Activate Sales Features
- Enable Product Recommendations to offer tailored suggestions.
- Turn on Real-Time Support for seamless customer assistance.
- Use AI Actions to automate follow-ups and cart management.
Let’s Build Your First AI Sales Agent
The future of sales is here. Businesses that adopt AI sales agents are setting themselves up for better customer experiences, higher conversions, and, let’s face it, a lot less stress.
Ready to take the leap? Get started with Axioma AI today and transform your sales operations with AI-powered automation!
Learn more about Axioma AI now!