ZoomInfo Pricing: Cost Breakdown & Best Alternatives
ZoomInfo is a business intelligence platform that provides lead contact information, offering names, email addresses, and phone numbers of professionals across industries.
ZoomInfo pricing starts at $300 per month but can go up to thousands of dollars per month, depending on the plan and additional features.
In this guide, we’ll cover:
- How much ZoomInfo costs and what features each pricing tier provides
- Pros and cons of ZoomInfo’s pricing structure
- 4 best ZoomInfo alternatives for data accuracy, automation, and affordability
- Why you should consider Axioma AI as a ZoomInfo alternative
ZoomInfo Pricing Plans
Plan | Monthly Pricing | Features | Ideal Users |
Free | $0 | Reveal 10 contacts, view 300 names/month | Individuals exploring business intelligence tools |
Basic | $300/month | Export 200 contacts/month, Chrome extension | Small teams and growing startups |
Professional | $1,495/month | 3 seats, Export 400 contacts/month, CRM integrations | Medium to large-sized organizations |
Advanced | Contact Sales | Custom seats, 10,000 exports/year, WebSights feature | Large enterprises |
ZoomInfo Packages
Although ZoomInfo doesn’t publish its pricing openly, we found that it offers four main pricing tiers. It also provides packages tailored to three professions—sales, marketing, and HR—each offering core features such as lead searching, contact information access, and CRM integrations. Regardless of the package you choose, you gain access to ZoomInfo’s extensive database of over 600 million people.
Free Plan
ZoomInfo’s free plan is designed for those who want to explore its features before committing. The key benefit is 10 monthly contact reveals, allowing users to access names, email addresses, and phone numbers. However, contact information remains hidden beyond this limit.
The free plan also allows 300 profile views per month, but details are limited to name, company, and job title. The search function enables users to explore companies and employees, offering a basic yet insightful preview of potential leads.
Basic Plan ($300/month)
For those ready to invest, the Basic Plan offers 200 monthly contact reveals and 2,000 profile views. A key feature is the Chrome Extension, which scrapes data from LinkedIn and other online sources.
It also includes the Intent Lite feature, which tracks company web activities and buying signals, helping businesses prioritize outreach efforts. However, this is a simplified version, offering fewer intent topics and limited data granularity.
Professional Plan ($1,495/month)
Tailored for sales, marketing, and HR teams, the Professional Plan includes:
- 3 seats
- 450 monthly contact reveals
- 2,000 profile views
- CRM integrations with Salesforce, HubSpot, and Marketo
- ZoomInfo’s Copilot AI for personalized email drafting
- AI Dialer to optimize lead outreach timing
These features enhance lead management and outreach, helping businesses target potential clients effectively.
Advanced Plan (Contact Sales for Pricing)
The Advanced Plan is ideal for large organizations. It includes:
- Custom seat numbers
- 10,000 yearly contact reveals (830 per month)
- Advanced company insights, including organizational charts and funding data
- Enhanced automation features, such as pre-meeting brief tools
ZoomInfo’s Pros and Cons
Pros
✔ Extensive database: Access to over 600 million leads worldwide.
✔ Automated workflows: Premium plans offer AI-powered email outreach and dialing tools.
✔ Intent data & custom lists: Helps businesses segment and prioritize outreach effectively.
Cons
✘ Limited AI capabilities: No AI chatbots, voice assistants, or scheduling tools.
✘ High pricing: Starting at $300/month, ZoomInfo is expensive for smaller businesses.
✘ Data inaccuracies: Some contact information may be outdated due to job changes.
4 Best ZoomInfo Alternatives in 2025
If ZoomInfo’s pricing or limitations aren’t ideal for your business, consider these alternatives:
1. Axioma AI – AI-Powered Lead Generation
Axioma AI provides advanced AI-driven lead generation, integrating with databases like People Data Labs to access extensive contact information.
Best for:
- Automated lead enrichment: AI-powered scraping from websites, LinkedIn, and databases.
- Personalized email outreach: AI-generated responses for nurturing leads.
- Scheduling & meeting assistance: AI-powered tools for call scheduling and meeting optimization.
- Affordable pricing: Plans start at $49/month, significantly lower than ZoomInfo.
2. Seamless.AI
Seamless.AI is an AI-powered sales intelligence platform offering real-time lead discovery.
Best for:
- Large lead databases (1.3 billion contacts).
- AI-powered lead targeting.
- À la carte features for flexible pricing.
3. Cognism
Cognism specializes in high-quality B2B sales intelligence with validated emails and phone numbers.
Best for:
- Precision-targeted lead lists.
- Automatic data enrichment.
- Custom pricing based on business needs.
4. Lusha
Lusha offers an affordable, straightforward business intelligence platform.
Best for:
- Budget-conscious teams.
- Pay-as-you-go lead credits.
- Simple, no-frills lead database access.
Is ZoomInfo Worth the Price?
While ZoomInfo offers valuable business intelligence, it may not be the best fit for everyone. Here’s who should and shouldn’t invest in ZoomInfo:
ZoomInfo is worth it for:
✅ Companies needing a large lead database: Helpful for businesses wanting to build extensive contact lists.
✅ HR and recruitment teams: Useful for headhunters and recruiters looking for company structure insights.
ZoomInfo is NOT worth it for:
❌ Small businesses on a budget: The high costs make it less viable for startups.
❌ Businesses needing automation: Alternatives like Axioma AI offer AI-driven tools for lead generation and outreach at lower costs.
Conclusion
ZoomInfo remains a powerful tool for business intelligence, but its high pricing and limited AI automation may not suit every organization. For businesses looking for a cost-effective and AI-powered alternative, Axioma AI provides an excellent option, offering affordable, automated lead generation and outreach solutions.
By choosing a more budget-friendly and feature-rich alternative, you can streamline your lead generation efforts without breaking the bank.
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